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Matsunichi Hi Tech Ltd
Matsunichi was established in Hong Kong in 1993 as a small company specializing in the trade of traditional consumer electronic products. Now, as a leading Hong Kong-based manufacturer of digital consumer electronics and IT products including MP3 players and portable storage devices, Matsunichi has grown into a worldwide network of 13 sales offices in 5 countries, Hong Kong, P.R.C., Taiwan, Germany and the U.S. with 3 manufacturing plants in Shenzhen, Dalian and Shaoguan. Matsunichi Communication Holdings Limited (stock code: 283) was listed on the Hong Kong Stock Exchange in 2002. Our mission is to become a worldwide leader in digital entertainment products.
Company Background :
- Matsunichi Communication Holdings Limited is publicly listed on the Stock Exchange of Hong Kong (stock code : 0283)
- A company under the Matsunichi Group
- Company headquarters - Hong Kong
- China administration head office - Shenzhen
- 2 manufacturing locations in China - Longgang and Dalian
- 2 R&D centres : China(Shenzhen) and Taiwan(Taipei)
- 3 overseas subsidiaries : Germany (Dusseldorf), Taiwan(Taipei) and Singapore
Business Positioning :
- Computer, communication and consumer electronics centered
- Technology focused and innovative products
- Powerful and consistent A&P initiatives dedicated to the building of "Matsunichi" brand equity
- Self-owned advanced plant and equipment with mass production capability
- Direct control of marketing and sales channels
Competitive Advantages :
- Possesses the most critical 3C technology
- Ability to deliver innovative products totally oriented towards consumers´ needs
- Premium brand advantage generating consumer loyalty and profitability
- Market lead time shortened due to integrated direct production and marketing chain
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